| When planning a marketing strategy, allocating
your investment dollar wisely by creating your “niche in the market” is
vital to the success of your business. WANT/WCOR has positioned
itself by giving listeners what they want to hear, Real Country! Through
a combination of top forty country and the classic songs of yesterday,
WANT/WCOR has developed a loyal listener base. Listeners between
the ages of 24 and 54, remember these songs. This is the target group advertisers
want to reach, and it’s that same target group that WANT/WCOR can
deliver. |